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Location-Based Advertising

Authors/Editors: Molitor, Dominik
Spann, Martin
Published: 2015
Type: Articles in Refereed Journals (National)
ISBN/ISSN: 1613-0669
Published in: Medienwirtschaft - Zeitschrift für Medienmanagement und Kommunikationsökonomie
Additional information: 12(4), 40-43
Research Area: mobile-marketing