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Sourcing, Filtering, and Evaluating New Product Ideas: An Empirical Exploration of the Performance of Idea Markets

Authors/Editors: Soukhoroukova, Arina
Spann, Martin
Skiera, Bernd
Published: 2012
Type: Articles in Refereed Journals (International)
ISBN/ISSN: 0737-6782
Published in: Journal of Product Innovation Management
Additional information: 29(1), 100-112
Research Area: crowd-intelligence

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