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Bid-Elicitation Interfaces and Bidding Behavior in Retail Interactive Pricing

 

Authors/Editors: Spann, Martin
Häubl, Gerald
Skiera, Bernd
Bernhardt, Martin
Published: 2012
Type: Articles in Refereed Journals (International)
ISBN/ISSN: 0022-4359
Published in: Journal of Retailing
Additional information: 88(1), 131-144
Research Area: pricing