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Authors/Editors: Skiera, Bernd
Prof. Dr. Martin Spann
Published: 2003
Type: Articles in Books and Non-Refereed Journals
ISBN/ISSN: 978-3409122856
Published in: Diller, Hermann / Herrmann, Andreas (Hrsg.), "Handbuch Preispolitik"
Additional information: Verlag Gabler, Wiesbaden, 623-641